Best Digital Marketing Course in Chennai | Stratechgy Training Institute

Syllabus

Video Editing & AI-Powered Production

Transform visual content into compelling video stories optimized for engagement andconversions.
Fundamentals of Video Editing using CapCut and Adobe Premiere Pro.
Timeline Editing, Cuts, Transitions, and Audio Sync.
Keyframing, Motion, and Cinematic Text Animation.
AI Tools for Video Creation: Runway ML, Pika Labs, HeyGen.
AI Audio Enhancement, Voiceovers, and Generative Video Techniques.
Storytelling for Reels, YouTube Shorts, and Ad Campaigns.
Advanced Editing: Green Screen, Color Correction, and Beat Syncing.
Outcome: Produce 2–3 high-quality marketing videos for brand storytelling.

Web Development, SEO, AEO & GEO Optimization

Build and optimize websites that rank on both search engines and AI-driven assistants.
Domain Name Selection, Hosting, and CMS Setup (GoDaddy / Hostinger / WordPress).
Website Structure Planning: UX for Conversion & Brand Consistency.
AI Website Builders (Durable, Framer AI, 10Web).
Content Architecture & Copywriting for Landing Pages.
SEO Mastery: Semantic Keyword Research (Scalenut, SurferSEO).
On-Page SEO (Meta, Tags, Internal Linking, Schema).
Off-Page SEO (Link Building, Citations, Backlinks).
AEO (Answer Engine Optimization): Schema & Structured Data, Voice Search, FeaturedSnippets.
GEO (Geographical Optimization): Local SEO, Regional Keywords, Multilingual SEO,Geo-tagging.
Outcome: Launch a live SEO + AEO + GEO-optimized website with analytics tracking.

Brand Launch, Portfolio & Career Acceleration

Build your professional identity, brand launch strategy, and portfolio for globalopportunities.
Final Project: Full Stack Marketing Campaign integrating brand, website, ads, andautomation.
Portfolio Creation: Case Study Documentation and Visual Showreel.
Freelancing & Client Acquisition Strategies.
LinkedIn Growth Systems and Authority Building.
Personal Branding through Thought Leadership.
Interview Preparation and Mentorship Sessions.
Outcome: Graduate with a live brand, digital portfolio, and certifications ready forlaunch.

Foundations of Vibe Marketing & Brand Strategy

Understand how energy, psychology, and emotion shape marketing decisions and brandloyalty.
Evolution from Traditional to Vibe-Driven Marketing.
Consumer Energy, Emotional Triggers, and Behavioral Psychology.
The Vibe Matrix: Tone, Frequency, and Brand Energy Mapping.
Archetype Branding and Brand Personality Building.
StoryBrand Framework
AI for Brand Strategy: ChatGPT & Perplexity for Market Research.
Content Architecture: Emotion Mapping and Storyboard Framework.
Outcome: Develop your Vibe Brand Deck – tone, message, archetype, color psychology,and positioning blueprint.

Marketing Automation, Analytics & Growth Systems

Automate marketing workflows, track performance, and build scalable growth systemsusing AI & automation tools.
Introduction to Marketing Automation.
Workflow Creation using Zapier, n8n, and Make.
Automating Lead Capture, CRM Updates, and Email Sequences.
Integrating WordPress with Google Sheets & CRMs.
Google Analytics 4
Predictive AI Analytics & Automation with ChatGPT APIs.
AI Content Automation for Social & Email Systems.
Outcome: Create and deploy a fully automated marketing workflow integrating leads,analytics, and content.

Visual Storytelling, Design & Creative Direction

Learn how to communicate emotions through AI-powered design, visuals, andstorytelling.
Principles of Visual Communication (Layout, Hierarchy, Color Psychology).
Creative Composition and Content Planning for Campaigns.
Graphic Design Essentials in Canva & Adobe Photoshop.
Advanced Image Editing: Layers, Blending, Color Grading, Retouching.
AI Design Workflow using Adobe Firefly, Midjourney, and Leonardo.ai.
Branding through Visual Identity: Logos, Posters, Banners, and Social Ads.
Motion Design Essentials and Visual Cohesion in Campaigns.
Outcome: Create a Full Visual Branding Kit – logo, typography, color palette, and socialmedia creatives.

Social Media Strategy, Performance Marketing & Ads

Manage, grow, and advertise across social media using data-driven and vibe-alignedstrategies.
Social Media Psychology and Audience Energy Framework.
Content Pillars and Calendar Planning.
Organic Growth & Community Building on Instagram, LinkedIn, and YouTube.
Paid Campaign Systems: Meta Ads, LinkedIn Ads, and YouTube Promotions.
Google Ads Ecosystem: Search, Display, Video, and Performance Max.
Emotion-Aligned Ad Copywriting & Visuals.
A/B Testing, Conversion Mapping, and ROI Analytics.
Outcome: Run a live social campaign and Google Ads performance project.

Certifications

Stratechgy certificate of achievement

Tools

Unlock your potential with our expert-led Tools Used in Top Industries

AI Tools

Unlock your potential with our expert-led Tools Used in Top Industries

Choose the Right Program for Your Needs

Find a program that matches your career goals and skill level. Whether you want to master marketing, create stunning designs, or build seamless digital experiences — Stratechgy has a tailored path for you.

Program

Duration

Digital Marketing

Basics of Machine Learning

Deep Learning of LLM (AI Models)

AI Content / Copywriting

Branding & Positioning

AI Web Development

Basics of UI/UX

Prompt Engineering for ChatGPT

AI-Powered Video Editing

AI-Powered Graphic Designing

Performance Marketing

Marketing Automation

AI Automations (n8n / Make / Zapier)

AI Agent Building

Placement Assistance

Vibe Marketing

3 Months

Full Stack Vibe Marketing

6 Months

Hear it From Our Students

We Nurture Them For The Future And They Trust Us

Stratechgy helped me understand how to use digital strategies and AI tools to grow my business. The learning was practical, result-driven, and perfectly suited for entrepreneurs like me.

Aneesh Khan

Entrepreneur

As a business owner, I wanted to learn modern marketing and automation tools. Stratechgy gave me the clarity and hands-on knowledge I needed to take my business online effectively.

Maruthayini

Entrepreneur

Stratechgy helped me upgrade my skills while managing my job. The sessions are flexible, clear, and focused on real-world applications. It helped me stay updated with the latest AI and marketing trends.

Sathis

Working Professional

I joined Stratechgy to start my career in digital marketing. The trainers made every concept easy to understand. I now feel confident to apply AI tools and marketing strategies in real projects.

Anjana

Fresher

As a beginner, I was nervous about learning marketing and AI. But Stratechgy made it simple and exciting. The sessions are practical, and I learned how digital tools work in real companies.

Bose

Fresher

Stratechgy gave me a strong foundation in digital marketing and technology. The mentors explain step by step and share practical industry examples. It really helped me prepare for my first job.

Chandru

Fresher

I had no prior experience, but Stratechgy made learning smooth. The sessions taught me how AI supports marketing and design. I gained real confidence to start my career in tech and marketing.

Shubashini

Fresher

Stratechgy’s learning environment is very friendly for freshers. I learned how to think creatively, use digital tools, and apply AI in marketing. It’s a great place to start your professional journey.

Sugitha

Fresher

Stratechgy helped me understand how to use digital strategies and AI tools to grow my business. The learning was practical, result-driven, and perfectly suited for entrepreneurs like me.

Aneesh Khan

Entrepreneur

As a business owner, I wanted to learn modern marketing and automation tools. Stratechgy gave me the clarity and hands-on knowledge I needed to take my business online effectively.

Maruthayini

Entrepreneur

Sathis

Working Professional

I joined Stratechgy to start my career in digital marketing. The trainers made every concept easy to understand. I now feel confident to apply AI tools and marketing strategies in real projects.

Anjana

Fresher

As a beginner, I was nervous about learning marketing and AI. But Stratechgy made it simple and exciting. The sessions are practical, and I learned how digital tools work in real companies.

Bose

Fresher

Stratechgy gave me a strong foundation in digital marketing and technology. The mentors explain step by step and share practical industry examples. It really helped me prepare for my first job.

Chandru

Fresher

I had no prior experience, but Stratechgy made learning smooth. The sessions taught me how AI supports marketing and design. I gained real confidence to start my career in tech and marketing.

Shubashini

Fresher

Sugitha

Fresher

FAQs

Do I get a certificate after completing the digital marketing training?

Yes, every learner receives an industry-recognized certificate from Stratechgy, validating your skills in SEO, social media, PPC, and AI marketing tools.

What are the eligibility criteria to join this course?

There are no strict prerequisites — anyone interested in marketing, startups, or technology can enroll. Basic computer skills and curiosity to learn are all you need.

Do you provide placement assistance after course completion?

Yes, Stratechgy provides 100% placement assistance through career mentoring, resume building, mock interviews, and connections with top digital marketing agencies and startups in Chennai.

What does the digital marketing course at Stratechgy include?

The course covers SEO, Google Ads, Social Media Marketing, AI Marketing Tools, Content Strategy, Email Automation, Analytics, and Growth Marketing — all aligned with current industry trends.

How long is the digital marketing course duration at Stratechgy?

The program typically runs for 3 to 6 months, depending on the learning mode (fast-track, weekend, or weekday batches).

Does Stratechgy offer online and offline digital marketing training?

Yes. You can choose between online live interactive classes or offline training at our Chennai center — both offering the same curriculum and mentor access.

Is the digital marketing course suitable for beginners and professionals?

Absolutely. Our course is designed for college students, job seekers, entrepreneurs, and working professionals — offering both foundational and advanced modules in digital marketing.

Why is Stratechgy the best digital marketing training institute in Chennai?

Stratechgy stands out as the best digital marketing training institute in Chennai because of its AI-integrated curriculum, hands-on live projects, industry-certified trainers, and guaranteed placement support that prepares you for real-world marketing challenges.

How is Stratechgy’s digital marketing course different from others in Chennai?

Unlike other institutes, Stratechgy focuses on AI-powered marketing, real client projects, and Vibe Learning methodology, helping learners build practical portfolios and get noticed by employers.

What career opportunities can I expect after completing the digital marketing course?

Graduates from Stratechgy can pursue roles like Digital Marketing Executive, SEO Analyst, Performance Marketer, Social Media Strategist, or even launch their own agency.